Square eco-friendly Coke bottle the future?

Designer Andrew Seunghyun Kim has created a new packaging design for Coca Cola bottles.

The interesting thing about his new design is the fact that the bottles are square and 100% eco-friendly.

According the the designer’s website the new bottle has a 25% slimmer cap, is 27% more efficient, has a collapsable design, is 100% plant based and stackable.

Tjongolongo, I think this design is definitely worth considering for Coke. Maybe not to replace the classic Coca Cola bottle (immediately), but it’s worth considering for some of their other drinks.

I really think Coke shouldn’t let this one slide. If picked up correctly they’ve got a nice new way of putting themselves out there as an eco-friendly company. Could make for some interesting marketing campaigns!

Spotted @ Alltop

News Feed

Marketing, Communications, Branding and Social Media junkie. Love my Mac. Job hunting. Blog tjongolongo things. Always curious. Cupcakes, gotta love cupcakes!

Leave a Reply

Your email address will not be published. Required fields are marked *