Grocery Store Musical and more viral videos

The people of Improv Everywhere finally did it, they made a follow up to their Food Court Musical. For this mission the location was a grocery store, six undercover actors burst into song in a grocery store accompanied of course the necessary silly choreography. I am a real fan of Improv Everywhere, ever since I first saw the Food Court Musical and Frozen Grand Central. I think I’ve seen about all of their missions.

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Kellogg’s will laser-brand its cornflakes – one flake at a time

Kellogg’s takes micro branding to the next level. According to the Kellogg’s UK press office,. Kelloggs has developed a high-tech method to stamp out imitation cereals – by branding Corn Flakes with the company logo. They are actually planning to brand its logo on individual flakes using lasers. They plan to produce some trial batches first to test the system.

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Gorgeous Gummi Bear Chandelier. Yummy!

This chandelier made out of many gummi bear sweets is part of a project by Ya Ya Chou. According to her website Ya Ya Chou decided to “explore the relationship between food consumption and class” and one of the things that came out of that was the chandelier. Tjongolongo, what will they think of next! Well… apparently, a rug made out of gummi bears is also something she came up with!

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Bye Bye Brand Manager

Or at least that’s what Forrester, a technology and market research company, is saying. According to an article I saw on Advertising Age today Forrester will be sending out a report about this next week. In this report they basically say that it’s time to move away from brand managers and start looking at brand advocates. This because of the whole Digital Age thing we’re moving more and more towards.

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How to market coffins? Create a sexy calendar!

That is exactly what Italian coffin firm Cofanifunebri did. They took a few sexy dressed girls some coffins, booked a church and held a photoshoot! Checking their site you can see that this is not something new for them, they have been doing this for a few years now. They also have t-shirts, key chains and more, most of it with a morbid kind of humor like ‘got formaldehyde?’.

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I tweet dead people…

Well, I don’t and am not going to, but apparently if you’re on Twitter, you can! On 30 October (Happy Halloween!) an online séance or as it’s called on Twitter, a Tweance…, will be held. According to the Sun, during this session the Twitterers can talk to deceased stars. Twitterers can nominate stars and four of them will be quizzed by psychic Jayne Wallace.

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A piano staircase or an escalator, which would you choose?

If we make taking the stairs more fun will more people choose it over the escalator? That’s a question the people at thefuntheory.com (an initiative of Volkswagen) asked themselves. They are trying to see if they can get people to change their behaviour for the better by making them have fun. The videos they made for this project are spreading quickly all over the web.

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